Movie theatre opening support in digital
New Multiplex at Lavina Mall – is the most innovative movie theatre, something that was never seen before. So our aim was to drive the awareness of its features and a desire to see it first. We launched the bold and vibrant banner and social media campaign divided into three stages with relevant messages.
- teaser with an option to subscribe to be informed of opening
- grand opening with a huge tickets giveaway for registered users
- massive media support to build the awareness of the “Coolest movie theatre ever”
Daring creatives of banner ads and social media posts in combination with right strategic approach let us to exceed expected KPIs